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Honda’s Insight takes on Prius
It took almost 10 years, but Honda may finally have a hybrid hit on its hands this time. The five-seater Insight went on sale this month in Japan ahead of other markets and orders have already climbed...
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Toyota Prius: Will it live up to its name?
When Honda‘s new Insight hybrid debuted in Japan last month, many journalists referred to it as the “Prius fighter”. Less than two months later, we’re talking about Toyota’s battle to come up with the...
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Mercedes? No thanks, I’ll take a hybrid
“I hope the next three months will be better for you than the last three,” Czech ambassador Jaromir Novotny told a gathering of Japanese car importers last month. The way things are going, he’ll be...
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Hybrid, schmybrid – get on yer bike!
Can things get any worse for the car industry? Just when you thought hybrid cars were all the rage in Japan, they’re being shoved aside for the environmental cachet by an even greener alternative:...
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Nissan’s hybrid conundrum
If Carlos Ghosn were a politician, pundits might be accusing him of flip-flopping right about now. After spending the last few years playing up the merits of zero-emission electric vehicles and...
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